If you’re an artist of any kind, you probably make money where you can. For some, this means selling art, music, writing, sculptures, or other types of creations. For others, including YouTubers, this means selling merch.
Custom merch with your logo or another branding on it can be a fun way to make a little bit of extra cash as an artist while also gaining more exposure. If you’re looking for ways to sell merch online, below are three ideas to consider:
1. Use Social Media
Social media platforms like Facebook and Twitter may be going out of style, but TikTok and Instagram are still going strong. Unfortunately, the latter options don’t offer direct opportunities to insert clickable links into content, but you can use a link in bio tool to engage users instead. A link in bio tool allows you to create and insert custom links to your merch store into your TikTok or Instagram bio pages, where your followers can then gain access to your merch store. Find the best link in bio tool by visiting this website.
2. Offer Sales
Another way to up your online merch revenue is to offer sales. Consider holding buy-one-get-one sales or half-off sales from time to time to attract more attention. People love sales because they feel like they’re getting a bargain, and you can adjust your inventory to put items on sale that haven’t been moving as quickly as other items.
3. Include Merch With Other Items
You might also consider including merch as a giveaway with other items that you have for sale. To make this work, you’re going to need to play around with some numbers.
For example, if you also sell premium coffee as part of a sponsorship on your YouTube channel, you can price the cost of a t-shirt into a coffee bundle, then include the shirt for “free”. This allows you to indirectly sell merch while also demonstrating to your sponsor that you can move products. Ultimately, creating these bundles helps to bolster your sponsorship deal and can potentially help you earn additional revenue in the future.
Read a similar article about TikTok advertising for small business here at this page.
